News
Facts, milestones, decisions.
Measured communication, not a feed. We publish what deserves to be known by our HoReCa customers, our key accounts and our resellers.
2 June 2026 · 7 min
Sovereign semantic search — when a house's memory stays with the house
Embeddings, vector databases, similarity, retrieval: a measured reading of semantic search and the sovereign / hosted trade-off.
Semantic search compares meaning, not keywords. Embeddings, vectors, nearest neighbours, RAG — and today's real question: where should a company's knowledge live? Read with sources.
(Lev Marchuk: Profiling Engineer / Data Scientist)
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1 June 2026 · 7 min
Automation-first operations — how a lean team holds a broad scope
Orchestration, observability, human-in-the-loop control, and the discipline of 'done over described': a measured reading of an engineering method.
A small engineering team runs broad infrastructure. Not a question of headcount but of method: declarative orchestration, observability, a human on the irreversible, and the discipline of shipped-and-verified.
(Margaux Lefèvre: Chief Technology Officer)
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30 May 2026 · 7 min
From ERP data to commercial intelligence — warehouse, semantic layer and a single version of truth
Your orders and invoices already hold the answer. The job is making it legible. A measured reading of the warehouse + semantic-layer pattern.
The ERP records everything but analyses nothing. How to move from raw orders to per-manager dashboards — velocity, cover, governance and a single version of truth. With sources.
(Hélène Vincent: Growth & Analytics Lead)
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29 May 2026 · 7 min
Cross-border consumption tax — why the right tax makes the fair price
Destination VAT, the OSS / IOSS one-stop-shop, tax-inclusive pricing and Andorra's IGI — how correctly applied tax is the basis of an honest price.
Since July 2021, the EU taxes at destination and declares through a single window. The right rate in the right country is not an accounting burden — it is the condition of an honest displayed price. A measured reading, with sources.
(Florian Aubert: Pricing, Tax & Currency Analyst)
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29 May 2026 · 7 min
One truth per product — why data quality decides omnichannel commerce
PIM, governance, GS1 standards, syndication — how a house makes one product record say the same accurate thing across every channel.
The same product record must live — accurate and consistent — across ten channels. The real problem is not missing data but the absence of a single source of truth. A measured reading of PIM and data quality, with sources.
(Chloé Garnier: Head of Architecture)
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26 May 2026 · 7 min
The record before the product — why structured feeds decide multi-market visibility
GTIN, completeness, localisation by currency and language — how shopping engines rank data, and why records get disapproved.
Shopping engines do not rank products but structured data records. GS1 identifiers, feed quality, per-market localisation, the roots of disapproval — a measured reading, with sources.
(Dorota Sawicka: Merchant Feed Manager (GMC))
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18 May 2026 · 7 min
The real price of the last mile — real-time carrier quoting versus flat rate
Surprise shipping fees, cart abandonment, volumetric weight, drip pricing — why quoting at the real rate is as much about trust as economics.
Unexpected shipping cost is one of the leading causes of cart abandonment. Real-time carrier quoting versus an averaged flat rate: a measured reading, with sources.
(Solène Marchand: Pricing / Revenue Manager)
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13 May 2026 · 8 min
Availability, safety stock and minimum order quantity — a measured reading of supply resilience
Bullwhip effect, service levels, MOQ versus EOQ, single versus multi-entity sourcing — why availability is calculated, not improvised.
A stock-out is paid in lost sales and trust. Safety stock, the bullwhip effect, MOQ, dual sourcing : a measured reading of the economics of supply resilience, with sources.
(Sanne Bakker: Supply Chain Analyst)
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3 May 2026 · 7 min
The shifting centre of gravity — why houses with little in common converge on direct
Bose, Villeroy & Boch, Levi's, Nike, Birkenstock — five cases, one governance question. A measured reading of a structural shift.
Over the past three to five years, houses of very different ages and trades have taken back the direct customer relationship. Not a fad — a structural shift. Read in five cases, with sources.
(Céline Faure: Content Strategist & SEO Lead)
Read →3 May 2026 · 13 min
Anatomy of a product page that converts — an empirical review
Twenty years of research in web ergonomics and decision economics applied to boutique.montandor.fr — Baymard, Nielsen Norman Group, FTC, schema.org. Sources and regulation cited.
Which information elements, organised under which principles, cause an e-commerce product page to convert? Synthesis of the literature applied to boutique.montandor.fr — eleven canonical blocks, abandonment, F-pattern, USPs, PIM data, add-to-cart zone, reviews and legal compliance.
(Céline Faure: Content Strategist & SEO Lead)
Read →1 May 2026 · 4 min
The Montandor boutique opens its doors to HoReCa pros across Europe
Seven markets, seven languages, direct basket and 24-72h delivery in France via Chronopost — no intermediary, no quote, no waiting.
From today, boutique.montandor.fr is open to cafés, restaurants, bars and hotels across Europe. Full catalogue, prices in euros or Swiss francs, and a product adviser arriving in June.
(Céline Faure: Content Strategist & SEO Lead)
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29 April 2026 · 6 min
Why we moved away from a slate background to a cream one
A 48-hour inquiry, in the light of eighteen e-commerce sites and two recent studies
A simple question from our Chief Executive prompted a collective effort of observation and reading. Here, in full transparency, is what we found — and the decision we made together.
(Iga Zielińska: Visual Producer)
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